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Google Analytics
A very convenient tool, especially for
checking your back links. Since Google's tool for checking back links is
not reliable (link:www.domain.com), it only displays a small number of
links that actually exist, Yahoo Site Explorer will give you a better
idea of how many back links you actually have. A back link is an
external link pointing to your site on a page-by-page basis. It is
probably the most important factor for high SEO ranking.
Yahoo
Site Explorer
A very convenient tool, especially
for checking your back links. Since Google's tool for checking back
links is not reliable (link:www.domain.com), it only displays a small
number of links that actually exits, Yahoo's Site Explorer will give you
a better idea of how many back links you actually have. A back link is
an external link pointing to your site on a page-by-page basis.
Sourceforge.net
This is the world's largest
development and download repository of Open-Source code and
applications. This resource would save you incredible amount of time and
money. For site statistics, search for "web logs" and select from
hundreds of free programs.
Web
analytics and management tools
This is a list of priprietory
web analytics tools. Note that in our experience, small and medium sized
businesses seldom need to resort to expensive tools. Google Analytics is
usually enough, and it is free. If you really need more information, use
sourceforge.net: search for
"web logs" and select from hundreds of free programs.
For very detailed breakdowns and very
particular slicing and dicing, consider the following providers:
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Did-it’s Maestro
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Atlas One Point
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SearchIgnite
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Webtrends
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Hitbox Professional
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Omniture
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Core Metrics
Traffic analysis by
Alexa
This is a sweet free tool. Use it for your own site and to analyze your
competition. We also recommend downloading their famous toolbar, it is
also free.
Evaluating web pages: Questions to ask
This page presents an excellent method of evaluating web pages, but it can
also be used in relation to any other written document. Learn how to develop a "healthy
skepticism" and recognize real quality. Take a look
at the
top right corner, they even provide a
web page check list in .pdf format!
Free SEO
tools
A large repository of free SEO tools ranging from AdSense calculator to
keyword density checker to link popularity and other useful metrics.
WebsiteGrader
Excellent site analysis reports, but as with all tools, certain entries
are questionable.
Search Engine Links
International
Directory of Search Engines
An international directory of search engines featuring links to search
engines from 195 countries and 38 territories around the world. You may
use either English, French, Spanish, or German when using Search Engine
Colossus. Global, country, and subject based search engines are listed.
Search
engines statistics
Although sometimes outdated, this site nevertheless
offer good information about search engines. Find reports on how various
search engines rank in terms of size, freshness, change over time,
database overlap, unique hits reports, and dead links report.
Google has the largest
database of web pages, including many other types of web documents
(e.g., PDFs, Word, Excel, PowerPoint documents).
Excellent info about search engines from UC Berkeley
This is an excellent source for information about
search engines. Consider reading some of their tutorials.
Service that
monitors search engines and directories
Most of the site's content is offered free to the public.
View All SEO Resources
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Anna
Tulchinsky 
