Would you like to increase the number of potential customers coming to you through your website? Would you like to do it quickly and cost-effectively? Register for our Web Marketing SEO webinars and learn what's involved.
The objective of our online Search Engine Optimization (SEO) webinars and in-person SEO seminars are two-fold:
- to show you how to position your site high on Google and other search engines so that you can be easily found by users;
- to show you how to combine SEO and Social Media Marketing techniques to significantly boost your search engine ranking.
While our SEO webinars and seminars are most suited for business owners and staff with Marketing and Sales responsibilities, anyone involved in online marketing campaigns wanting to get the very best results for their marketing budget should attend.
Overall, you would be able to apply SEO enhancements to your website immediately after the seminar and increase positioning of your site very quickly (within 2-4 weeks).
Please note that our SEO webinars and seminars do not require technical or website design knowledge.
What is Included in SEO Webinars/Seminars
Our search engine optimization (SEO) webinars are conducted via WebEx or Yugma. As a rule, between 5 and 8 people attend. A small group setting allows for a very comfortable and relaxed atmosphere, where all of your questions get answered and no gray areas are left untouched.
The following topics are covered in the course of approximately 2.5 hours:
Rigorous methodology on how to select the most appropriate keywords for your business
Step-by-step instructions on how to conduct proper competitive analysis quickly and effectively and how to outdo even your most aggressive competitors
Personal advice on how to maximize your investment in advertising campaigns of major search engines (Google’s AdWords and AdSense, for example), i.e. how to get more for less
Q&A session with real-life examples to help you apply the studied material to your particular business objectives, with practical guidance and improvement recommendations
Carefully researched, time-tested and customer-approved SEO guide, accompanied by a set of supporting materials (SEO glossary, references, and useful links).
SEO Webinar/Seminar Content Outline
Introduction and main SEO definitions
SEO results and what to expect
Fundamentals of how search engines work
Do-it-yourself SEO in 10 steps
How content management systems (CMS) affect SEO
Most important principles of PPC campaigns and how to combine SEO with Google AdWords to maximize results
What Social Media Marketing strategies you can use to help you boost your SEO ranking
SEO on a shoe string: what you can do right now at virtually no cost and without significant time commitment
What not to do to avoid penalties
Useful links, hand-picked and time-tested
Practice session combined with Q&As
Register for our SEO webinar or request a one-on-one webinar by filling out our registration form. $270 per person, tax included. Payment via PayPal.
Do not hesitate to call us at (613) 231-6308 if you would like more information or have specific requirements.
How to Book an SEO Workshop
We offer regular Web Marketing and Search Engine Optimization workshops in Ottawa. The workshops are recommended to those who have previously attended our webinars but would like to receive more hands-on guidance in the process of doing actual SEO work. Two hours of hands-on instruction are enhanced by real-life case studies.
We also offer customized on-demand SEO workshops that can be delivered at your premises or remotely by phone. For locations outside Ottawa additional travel expenses will apply.
To book an SEO workshop in the Ottawa area, please give a one-week notice. For a more remote location, please allow at least two weeks for travel arrangements.
The SEO workshops are best delivered to an audience of up to 20 people.
Register for one of our SEO workshops by filling out our registration form. Call us at (613) 231-6308 for more details.