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Our Web
Marketing and SEO Self-assessment
tool is a web-based self service that allows
users to plan and evaluate their Internet Marketing and Search
Engine Optimization (SEO) campaigns.
The tool provides dynamic ranking capabilities
and generates summary reports. It will assist you in planning,
project managing and evaluating ROI on your Internet Marketing
projects.
The tool is available free of charge, upon
registration. Access information will be sent to you by email.
Overview:
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The SEO and Web Marketing Assessment
Tool you are about to use contains 5 sections,
roughly 20-55 questions per section,
with a total of 139 questions.
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You will be asked to
rate yourself on the scale from 1 to 5 in reply to each question.
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Some questions have higher weight than others, the score is
calculated accordingly.
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If you are a marketing person, it should take you less than an
hour to complete the assessment.
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Many entries are accompanied by
useful tips, helping you locate trusted economical resources
on-the-fly.
Structure:
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Search Engine Optimization (SEO) of a Site
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59 questions
(split in 3 pages) |
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Sales Mechanisms, Usability &
Conversion Rate
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33 questions |
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Search Engine Marketing (SEM) and Online Advertising Campaigns
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16
questions |
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Email Marketing
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13 questions |
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Social Media Marketing
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18 questions |
Example (from the Social Media Marketing section):
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Did you implement
widgets on your blog/site?
TIP: You
just gotta have 'em widgets! Below is a couple of sites where you
can get cool widgets free of charge. All you need to do is copy and
paste a few lines of HTML code.
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Process:
Once we receive your registration
request, we will send you an access link. Please note that you can
only do this evaluation once.
PLEASE REGISTER:
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Anna
Tulchinsky 
